2014 will be a year of cautious optimism for British holidaymakers.
With the year nearly done and dusted it's now time to start looking ahead to 2014, and one thing that many people will no doubt be excited about is the chance to plan their holidays for the coming 12 months.
According to the latest market trends and predictions released by Abta – The Travel Association, Brits are likely to head to new destinations next year, with Brazil, Antigua and Costa Rica
expected to be the among the top emerging holiday locations for UK tourists.
Brazil is of course due to host the World Cup in the summer, so it's unsurprising that the country is being tipped to be high on Brits' wish-lists for 2014, although the inclusion of the other Latin American and Caribbean nations in the list is perhaps a sign that holidaymakers are becoming more adventurous.
Indeed, while Abta insists that package holiday deals and all inclusive resorts are likely to remain popular throughout 2014, many tourists will be looking to visit places they have never been to before.
This means that people who regularly head to destinations such as the Costa del Sol or the Canary Islands are likely to be on the look-out for new resorts within those areas, in order to shake things up a bit for the coming year.
Clearly this indicates a blend of optimism and caution among British travellers, with people now putting more thought into how they can maximise their excitement on holiday now that the economy seems to be on the mend, yet still looking for value for money.
This is perhaps a symptom of the early stages of financial recovery, as many tourists are unwilling to let go of the purse strings until the promise of better times ahead is converted into a reality.
Abta chief executive Mark Tanzer commented: "We know that Brits hate to cut back on their holidays, and after several years of tough market conditions we are seeing early signs of more optimism amongst British consumers."
Posted by Dennis Clarke
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